Brand Marketing Manager

Elev8 Trading and Marketing Corp.
₱50,000 – ₱70,000 per month

COMPANY PROFILE:

Elev8 Trading and Marketing Corporation is a subsidiary company of Elev8 Holdings, Inc. and a proud member of Elev8 Group of Companies that was established in July 2009. The company is primarily engaging in the manufacturing and trading of specialized products on the chosen market segments in the country.

Elev8 Trading and Marketing Corporation is a member of the Elev8 Group and concentrates on the development and marketing of specialist goods for particular market niches. To assure the highest standards of products, the company uses innovative manufacturing methods and upholds stringent quality control procedures.

Job Summary:

Brand Marketing Manager it is responsible for developing and implementing marketing strategies that enhance the brand’s presence and drive growth. This role involves managing brand positioning, market research, advertising, and promotional activities. In addition, the Brand Marketing Manager will collaborate closely with the product development team to ensure that new products align with the brand’s image and market needs.

Key Responsibilities:

1. Brand Strategy and Management:

   – Develop and execute comprehensive brand strategies that increase brand awareness, engagement, and loyalty.

   – Ensure consistent brand messaging across all channels and marketing materials.

   – Monitor brand performance metrics and adapt strategies as needed.

2. Market Research and Analysis:

   – Conduct market research to identify consumer trends, preferences, and competitive landscape.

   – Analyze data to inform marketing strategies and product development.

   – Utilize insights to improve brand positioning and drive market growth.

3. Product Development Collaboration:

   – Work closely with the product development team to align product offerings with market demand and brand strategy.

   – Provide input on product design, features, and pricing based on market research and consumer feedback.

   – Develop go-to-market strategies for new product launches, including positioning, messaging, and promotional plans.

4. Marketing Campaigns:

   – Plan and execute multi-channel marketing campaigns, including digital, print, and social media.

   – Manage advertising efforts, including creative development, media planning, and budget allocation.

   – Track and report on the effectiveness of marketing campaigns, using analytics to drive improvements.

5. Cross-functional Collaboration:

   – Coordinate with sales, customer service, and other departments to ensure cohesive brand messaging and customer experience.

   – Foster strong relationships with external partners, such as advertising agencies, media outlets, and influencers.

6. Budget Management:

   – Develop and manage the marketing budget, ensuring efficient allocation of resources.

   – Monitor expenses and adjust budgets based on campaign performance and business needs.

7. Brand Development and Innovation:

   – Identify opportunities for brand innovation and differentiation in the market.

   – Drive initiatives that enhance the brand’s reputation and market presence.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field. A Master’s degree is a plus.
• 5+ years of experience in brand management or marketing, preferably within a similar industry.
• Proven track record of successful brand development and marketing campaign execution.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent communication and interpersonal skills.
• Creative thinking and problem-solving abilities.
• Experience with product development processes and go-to-market strategies.
• Proficiency in digital marketing tools and platforms.

Competencies:

• Strategic Thinking: Ability to develop and implement long-term brand strategies.
• Leadership: Strong leadership skills to inspire and manage cross-functional teams.
• Innovation: Drive creative solutions and innovative marketing approaches.
• Adaptability: Flexibility to adapt to changing market conditions and business needs.
• Customer Focus: Deep understanding of customer needs and behaviors.

Employee Benefits:

• HMO – Medicard with Dental Coverage
• Life Insurance
• Retirement Plan
• Yearly salary Increase
• Year End Bonus
• Birthday Allowance
• Newly Wedding Benefits – 10,000.00
• Referral Program – earn up to 3,500.00 per referral
• Daily breakfast
• Anytime Fitness – Gym Subscription (Upon Regularization)
• 3 Days Bereavement leave w/ 5,000.00 Financial Assistance
• Service Incentive Leave – 12 days VL and 12 days SL (25% convertible as cash yearly)
• Career Trainings
• Friday Night Bonding
• Quarterly Company Events (Sports fest, Team Building, Christmas Party)
• 13th month Pay
• Ambassador Awards and other Employee Recognition
• Team Bonding

Company Address: 6F Vernida IV Building, 128 L.P. Leviste St., Brgy. Bel Air Makati City
Company Email: careers@elev8holdings.com.ph
Company Website: https://elev8holdings.com.ph/
Working Days and Hours: Monday to Friday (8:30AM – 5:30PM)